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dtac Responsible Business | dtac blog - Part 6
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dtac Responsible Business

dtac and BBtec’s joint goal to lift health and safety standards

The COVID-19 outbreak has put unprecedented pressure on global supply chains while also increasing the need for mobile connectivity. For dtac, the challenge is thus to guarantee the health and safety of its network operations teams while accelerating its network rollout. At the end of Q2’21, approximately 9,100 nodes of 700 MHz were installed, and dtac will continue to expand 5G capability to more sites in high-traffic areas. An operation of this size requires vendors and partners, which all need to agree to dtac’s strict safety measures and human rights standards for all workers in its supply chain. One of them is BB Technology Company Limited (BBtec), an integrated telecom operator in the Benchachinda Group, who has been providing cell site installation and maintenance services for dtac for more than ten years. The firm’s services include consulting, survey, design, system analysis and development, base-station construction, installations of fiber optic, exchange network infrastructure, system installations, supervision and network-system maintenance. “Signal tower construction and network-systems installations are complicated. Think of it as building a house, with several contractors for the foundation, roof, electrical systems, water system, and so on. If just one of these contractors isn’t up to standard, the whole project…

Why mobile operators are critical to Thailand’s fight against COVID-19

The mobile industry has been critical to controlling the COVID-19 outbreak in Thailand. Internet service providers provided uninterrupted services amid the surge in data usage. But dtac did more than ensuring society could continue to operate productively and safely. From tripling its data capacity to equipping field hospitals with connectivity solutions, dtac supported the fight against COVID-19 on multiple fronts.dtacblog spoke to Lertratana Ratananukul, the head of government relations at dtac, to better understand how mobile operators have been supporting the nation’s efforts to contain COVID-19. A CRITICAL SERVICE “In a lockdown situation, mobile usage becomes a survival tool. This is why our network operations teams were given special permission to cross regional borders and work at night during the lockdown,” said Mr. Lertratana. “Shortly after, dtac reopened its shops, which are deemed an essential service for Thai society’s ability to continue functioning with social distancing.”As the first wave of COVID-19 hit the kingdom, in April 2020, mobile operators were also faced with adapting their network to an unprecedented human migration from cities to rural and residential areas. To keep up with new traffic hotspots, dtac’s network teams rolled out thousands of massive MIMO sites, tripling the data capacity for…

Meet the LGBTQ ally and diversity champion helming dtac’s human resources

During Pride Month, dtac made history as a large enterprise in the SET50 extending its spousal benefits to same-sex couples. dtac also categorized gender reassignment surgery as medical leave and now offers parental leave for parents who adopt infants. The new policies reflect dtac’s responsible business foundation that brings together compliance, data privacy, supply chain sustainability, digital upskilling, climate change, human rights and the health and safety of our workers. dtacblog spoke to Nardrerdee Arj-harnwongse, Chief People Officer of dtac, to understand what motivated her to the launch these new policies. Bringing Your Whole Self to Work “Diversity and inclusion have always been at the core of dtac’s culture,” she said. “A few years ago, a same-sex couple asked if they were entitled to dtac’s wedding leave and allowance—and we said yes! But there was no specific mention of same-sex couples in our policies. We’ve now corrected that to send a strong message to our LGBTQ employees. We see you, we value you, and we want you to feel at home here.” As dtac’s Chief People Officer, Ms. Nardrerdee must keep thousands of positions staffed with happy, productive employees. Overall, dtac’s male-female divide leans towards the latter (68 percent) and the…

dtac announces equal benefits for LGBTQ employees

dtac has announced a set of policies to foster inclusion of its lesbian, gay, bisexual, transgender and queer (LGBTQ) employees. The policies reaffirm that dtac has zero tolerance for discrimination based on gender and sexual orientation, while also offering new benefits for LGBTQ employees. The benefits dtac offers to legally wed couples will now be offered to same-sex couples in committed relationships. In addition, dtac now offers parental leave for adoptions and medical leave for gender reassignment surgery. dtac expects the policies to foster diversity and inclusion, which will in turn increase productivity and improve services. Nardrerdee Arj-harnwongse, Chief People Office of Total Access Communication PLC, or dtac, said, “dtac is passionately committed to the equal treatment of all our customers and employees. We have zero tolerance for discrimination based on gender, sexual orientation, age, ethnicity, or religion. This has long been part of our code of conduct. Our new policy for LGBTQ employees reaffirms our existing position on diversity. But it also extends our benefits to be fairer and more inclusive in every aspect of our employees’ lives, from marriage to health and parenting. The net result of fairer policies for LGBTQ is to drive our diversity and inclusion…

dtac says the time for strong data privacy in Thailand is now

The year 2020 triggered a seismic shift in our relationship with the online world. With COVID-19, more people are working from home and connecting online with loved ones they can no longer meet in person. But just as reliance on connectivity grows, so do concerns about data privacy. “As more businesses and people moved into the digital world, we’ve seen a change in how they viewed the online environment,” said Marcus Adaktusson, Chief Corporate Affairs Officer at dtac. “They are increasingly concerned about their privacy.” In Cisco’s 2020 Consumer Privacy Survey, 60 percent of respondents expressed concerns about their data being protected in the tools they are using while remote working or learning. The top three concerns were that the data will be used for unrelated purposes, that the data will be shared too broadly with third parties, and that the data will not be deleted or anonymized. Furthermore, 29 percent of those surveyed said they would switch brands due to data practices. This growing demographic of ‘privacy actives’ signals a shift in consumer attitudes globally about how their data is used and what control they have over their privacy. “Privacy issues are a growing concern for customers. But it’s often…

Why tackling climate change matters to dtac and Telenor

The planet is facing severe environmental deterioration caused by resource exploitation, leading to a decline in biodiversity. Shoreline cities like Bangkok are sinking faster than expected due to the rapid rise of sea levels. Agriculture is being disrupted by flooding and drought brought by extreme weather patterns, posing challenges to food security. “Climate change is not a linear problem, it’s an exponential problem,” Kristian Hall, Climate and Environment Director at Telenor, told dtacblog, referring to tipping points such as the melting of arctic permafrost, resulting in additional emissions of the potent greenhouse gas methane. Telenor is a major shareholder of dtac and provides the company with expertise in many areas, including climate change. Adhering to the Paris Agreement In 2015, representatives from 196 states gathered in Paris to adopt the legally binding international treaty on climate change, the Paris Agreement. Its goal is to limit the rise of global temperatures to below 2 degrees Celsius – preferably to 1.5 degrees – compared to pre-industrialization levels. “To achieve this long-term cap on temperature levels, each country is required to issue plans on how to reduce its greenhouse gas (GHG) emissions. Nordic countries are setting stricter and more ambitious climate targets, aimed…

How businesses can continue operations despite Covid-19

The COVID-19 crisis exposed major vulnerabilities in global operations and supply chains. But dtac was able to quickly localize production and implement a wide-reaching work from home policy. Tipayarat Kaewsringam, chief sales officer at dtac, spoke at the dtac Responsible Business Virtual Forum 2021, to explain how dtac achieved such resilience in its supply chain. “Digital connectivity is critical to continuing social and economic activity under lockdown restrictions and work-from-home policies. Thus dtac must provide uninterrupted services, but also ensure the safety of its employees and those who operate on behalf of the company,” she said. Resilient Operations Today, around 95 percent of dtac office employees and call center agents are able to work from home. Working from home allows them to operate during lockdowns but also reduces the risk of infections which could cause teams to be quarantined. “Even in shops, which must continue to operate as mobile operators are considered an essential service, teams are split in half and work alternate weeks. If one team is exposed and must quarantine, the other team can continue to operate,” said Ms. Tipayarat. Moreover, the Network Operation Center, located at the dtac Headquarters, is ready to relocate at alternate sites. In…

dtac demonstrates full readiness at the Central Vaccination Center in Bang Sue Central Station

Over 100,000 dtac Reward Special Privileges to Be Offered 7 June 2021 – dtac demonstrated its full readiness at the Central Vaccination Center in Bang Sue Central Station for all customers receiving the COVID-19 inoculation. Ice cream, sweets, and drinks are part of the special privileges for dtac customers turning up for their vaccine appointment at the Central Vaccination Center in Bang Sue Central Station from 7 June through 31 August 2021. dtac customers are reminded to take their authenticated vaccination appointment QR codes along with ID cards for the registration at the Central Vaccination Center. dtac customers are also advised to enter via Gate 3 of the Bang Sue Station from Kamphaengpet Road where a free shuttle bus service will take them from the parking lot to the service point where dtac personnel are standing by. Special privileges from dtac Rewards offered to all dtac customers getting inoculated at the Central Vaccination Center in Bang Sue Central Station include free ice cream sundaes from Dairy Queen, free pies from McDonald's, free donuts from Dunkin Donuts, and free drinks from Au Bon Pain. Altogether over 100,000 items will be offered to dtac customers throughout the three-month vaccine roll-out. dtac customers…

dtac on track to halve greenhouse gas emissions

According to an IPBES report released in October 2020, “Future pandemics will emerge more often, spread more rapidly, do more damage to the world economy and kill more people than COVID-19 unless there is a transformative change in the global approach to dealing with infectious diseases. The same human activities that drive climate change and biodiversity loss also drive pandemic risk through their impact on our environment.” The telecom industry has a significant role to play in mitigating climate change. It consumes around four percent of global energy as per a report from GSMA, the global association for mobile operators. And the need for mobile connectivity keeps growing. In Thailand, according to the Renewable Energy for Mobile Towers report by GSMA, the number of mobile network sites is growing by 7 percent on average annually. This is fueled by the emergence of 5G and the explosive growth of data usage.   A Wake-up Call “The Covid-19 outbreak has caused a rapid growth in connectivity as data usage surged 23 percent in the first quarter of 2020, reaching 20 gigabytes per person and month on average. The figures show the fast pace of digitalization in the second largest economy of Southeast…

Business resilience in post-pandemic lies within climate change, supply chain and data privacy, says dtac

dtac unveils three megatrends for businesses in the post-pandemic economy and its strategy under responsible business to tackle the new normal dtac has committed to cutting its greenhouse gas emissions in half by 2030   May 27, 2021 – dtac unveiled three megatrends in the post-pandemic economy – a critical need for scale and efficiency, the threat of a widening digital divide, and the growing impact of climate change on supply chain sustainability. In response, the company announced its strategy to rethink business resilience and commit to responsible business practices. Sharad Mehrotra, chief executive officer of Total Access Communication Plc or dtac, said in the dtac Responsible Business virtual forum 2021 that, “The COVID-19 outbreak has proven how truly inspiring human resilience is, as we saw in the significant growth in the adoption of digital channels. But Thailand is now faced with the formidable challenge of rethinking business resilience for the post-pandemic economy. Businesses must be faster to change, less easily disrupted, and built on sustainable models that benefit all their stakeholders.” MEGATRENDS AFFECTING BUSINESS RESILIENCE Mr. Mehrotra shared three megatrends that the business sector must adapt to for greater resilience. 1st Megatrend: A critical need for scale and efficiency. The pandemic has accelerated…