dtac story

20 April 2022 – It’s a hard truth, but nearly everything we do emits some volume of carbon dioxide into the atmosphere which in turn contributes to climate change and global warming. For example, when we drive our car, we are responsible for approximately 2.3 kilograms of CO2 for every liter of petrol our car consumes. Powered by electricity, the digital realm is no different. As we surf the internet, our connectivity indirectly leads to power consumption and carbon emissions through our mobile networks. Even a quick minute-long call translates to 57 grams of CO2 emissions. dtac is working towards reducing our carbon footprint by 50% by 2030. This is a formidable goal, given that our mobile network is responsible for majority of the company’s net energy consumption, along with energy consumed by data and network centers. To cut our carbon emissions efficiently, we are leveraging a cross-functional approach utilizing data analytics, finance and deep telecom engineering to identify energy efficiency opportunities at cell sites. Consumption on such cell sites is directly optimized through a range of initiatives involving technical rectifications or even modernization of facilities, while working with different stakeholders (e.g. landlords, enterprises, authorities). in the process. We are also upgrading our base…

In 2021, dtac announced the goal of reducing by 50 percent its greenhouse gas emissions by 2030. One of the key strategies in pursuit of this goal is to achieve energy efficiency through a transition to clean energy. According to dtac’s data, its provision of network services has accounted for more than 99 percent of its energy consumption. Its network includes tens of thousands of cell sites across Thailand. So, for greenhouse gas emissions reductions, dtac has prioritized its shift towards solar powered cell sites. dtacblog spoke to Weratuch Witoonchart, Head of Data Analytics, and Chumnan Theamnooch from the Coverage and Infrastructure Planning team, who are spearheading this transition. Solar Powered Network Mr. Chumnan revealed that dtac has operated solar-powered cell sites for more than 10 years already but most of these sites were located in areas without electricity. In recent years, dtac’s focus on energy efficiency has grown significantly to pursue environmental goals. Hence, there is renewed interest in renewable energy solutions. To overcome the challenges they pose in terms of investments and engineering, Mr. Chumnan with dtac’s data-analytics team to design the best possible strategy for dtac’s green transition. “Speaking of engineering, every solar-powered cell site needs a…

Each year in January in Ban Nong Khiao, located in Chiang Mai, next to the Thai-Myanmar border, hundreds of villagers don meticulously embroidered clothes and intricate ornaments. They gather at the village square to celebrate the Lahu New Year festival for 12 consecutive days. The Lahu people, also known as the Muser hill tribe, perform a dance called Cha Kue to express gratitude to their deities and eat Khao Puk, steamed black sticky rice mixed with sesame.Unfortunately, the Lahu community often faces poverty and exposure to drug traffickers who must cross the borders they occupy. Ban Nong Khiao is therefore considered one of Thailand’s red zones for drug trafficking. Complex Social Problems “Ninety five percent of the people here are farmers, but because of plunging crop prices and rising farming expenses, they face insecure livelihoods and unstable income,” Marisa Jitbunpot, officer at Plan International Thailand, said.Due to financial struggles, many Lahu men are induced into joining drug-trafficking gangs while many women fall victim of human trafficking. “When considering the overall picture, it became clear that improving the quality of life of the villagers is only possible if people are empowered to stand on their own feet,” Ms. Marisa explained. “Through…